Customer Review: Global Manufacturing Company

September 24, 2025

At GoElephant, we’re proud to partner with enterprise Salesforce teams that are redefining how adoption is understood, measured, and improved.

Syensqo — a global manufacturing leader with over 13,000 employees and €7 billion in annual revenue - shared their experience with GoElephant in a 5⭐ AppExchange review, describing how they moved from guesswork to adoption intelligence across their Salesforce program.

“GoElephant has made it much easier for us to drive adoption with confidence and clarity.
We recommend it to other large organizations looking to move from guesswork to data-driven decisions.”
- Hugo Rosario, Head of Salesforce, Syensqo

Before GoElephant:

Like many large Salesforce programs, Syensqo’s team lacked a consistent way to measure and understand adoption.

  • Adoption tracking was fragmented and based on gut feeling rather than consistent data.
  • Feedback and usage insights were scattered, making it difficult to steer adoption initiatives effectively.

This limited visibility made it challenging to prioritize change efforts or communicate measurable progress across business units.

With GoElephant:

Syensqo implemented GoElephant to gain adoption intelligence on autopilot - integrating user feedback and usage data directly within Salesforce.

  • Adoption data is now structured, measurable, and visible across 2,000+ users worldwide.
  • Adoption strategy is guided by data, not assumptions.
  • Change efforts are focused where they have the most impact.

What truly sets their success apart is how their Salesforce team, led by Hugo Rosario, embraced the idea that adoption should be a strategic, measurable discipline - not an afterthought.

Driving Adoption with Clarity

Syensqo’s story captures exactly why GoElephant exists: to help Salesforce program leaders move from anecdotal reporting to confident, data-informed change management.

They’re part of a growing community of forward-thinking enterprises proving that Salesforce ROI lives or dies with adoption - and adoption thrives with clarity.

Ready to move from guesswork to adoption intelligence?

Explore GoElephant on the Salesforce AppExchange or reach out to our team to learn how you can drive adoption with clarity.

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